Product hierarchy and design system


Challenge

As Sano Gardens expanded their product line, each product began to take on their own look and feel, leaving the brand hanging out to dry. Sano Gardens was lost and there was confusion on how these brands were structured in the marketplace.


Solution

Simplify and establish a consistent structure. Let Sano Gardens be the hero and create a place for each product line to live. Find a way to repurpose existing assets and give the brand legs to move forward in the marketplace.


Support assets

These floral bouquets were made by deconstructing and repurposing the existing hero brand images for Sano Gardens.



Product packaging


Key Visuals

Project 1

Sano Gardens needed brand structure around their expanding product line. See how we solved this problem with a very simple solution.

Project 2

California Dental Arts needed design support to promote a new service offering. See how we went from idea to execution in four months.

Project 3

Coming soon.

Clean up your brand.

Go to market with clarity and confidence.

mike@mjldesign.com
(970) 691-4337

3000 Lawrence Street
Denver, CO 80205